SEOUL, SOUTH KOREA – September 29, 2017 – Bluehole, Inc., announced today a change to its organizational structure with the formation of PUBG Corp., a subsidiary focused entirely on the development and global business opportunities for PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG).
Gang-Seok Kim, the CEO of Bluehole, Inc., has appointed Chang Han Kim as the Chief Executive Officer and Woonghee Cho as the Chief Operating Officer for PUBG Corp. Chang Han Kim led the development of PLAYERUNKNOWN’S BATTLEGROUNDS, previously working as Vice President and Executive Producer for Bluehole, Inc. Woonghee Cho, who previously served as the CEO of Maui Games and as Head of Business Development for Neowiz, will focus on accelerating overall business development and managing global operations for PUBG.
“Given PLAYERUNKNOWN’S BATTLEGROUNDS global success, we want to ensure that we have the operational efficiency that is required to support the game globally,” said Chang Han Kim, CEO, PUBG Corp. “This new structure allows us to be nimble as we look towards the expansion of strategic business opportunities that include the game’s potential in the esports sector and the growth of PUBG as a true global IP franchise.”
As part of its international expansion, PUBG Corp. has recently established an office in the United States and is preparing to do the same in Europe and Japan. This expansion will allow for more centralized points of contact for players around the world, ensuring that development for PLAYERUNKNOWN’S BATTLEGROUNDS continues to be global in nature.
PLAYERUNKNOWN’S BATTLEGROUNDS has sold more than thirteen million copies and has surpassed the all-time record for the most concurrent users (CCUs) on Steam with over 1.5 million active players in the game at a given time.
PLAYERUNKNOWN’S BATTLEGROUNDS drops players on a realistic 8 x 8 km island with visuals that showcase Unreal Engine 4’s capabilities. Starting with nothing, gamers must fight to locate weapons, vehicles and supplies as they strive to be the lone survivor.
PLAYERUNKNOWN’S BATTLEGROUNDS is now available on Steam Early Access and is launching exclusively on Xbox One as part of the Xbox Game Preview program in late 2017, with the final version launching in early 2018 across the Xbox One family of devices.
To learn more about PLAYERUNKNOWN’S BATTLEGROUNDS, please visit www.playbattlegrounds.com , ‘Like’ it on Facebook, and follow its development on Twitter @PUBATTLEGROUNDS for all the latest updates and news from the team.
PLAYERUNKNOWN’S BATTLEGROUNDS – Not Just a Game. This is Battle Royale.
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Founded in 2007 and based in Korea, Bluehole, Inc. is the developer of the popular action MMORPG, TERA, which has attracted over 25 million registered users worldwide. TERA is live in seven different territories including North America, Korea, Japan, Taiwan, Europe and Russia and has reached the #1 spot on Steam’s MMORPG charts. Having achieved high standards and worldwide recognition for its online roleplaying games, the studio has also expanded into the mobile gaming market. Bluehole’s first non-MMO title, PLAYERUNKNOWN’S BATTLEGROUNDS, has sold more than thirteen million units since its Early Access launch on March 23, 2017.PLAYERUNKNOWN’S BATTLEGROUNDS is fully developed and published by Bluehole worldwide. For more information, visit www.bluehole.net/en .